What Most Marketplace Teams Are Missing About Pricing

What Most Marketplace Teams Are Missing About Pricing

You’re mispricing - and you don’t even know it.

You’re mispricing - and you don’t even know it.

Every day, enterprise brands lose margin, miss Buy Box opportunities, or trigger policy violations because pricing (EC/MN) decisions are made on incomplete data. Marketplaces shift fast. Promotions backfire. And your strategy can’t scale across SKUs, channels, or fee structures.
You're probably leaving margin on the table every single day.

Every day, enterprise brands lose margin, miss Buy Box opportunities, or trigger policy violations because pricing (EC/MN) decisions are made on incomplete data. Marketplaces shift fast. Promotions backfire. And your strategy can’t scale across SKUs, channels, or fee structures.
You're probably leaving margin on the table every single day.

The Silent Risks You’re Not Seeing

The Silent Risks You’re Not Seeing

01

Pricing errors are slipping through - either too low or too high.

Pricing errors are slipping through — either too low (violating floor thresholds) or too high (losing the Buy Box)

Pricing errors are slipping through - either too low or too high.

Marketplace-specific fees and policies silently erode profits without warning.

Marketplace-specific fees and policies silently erode profits without warning.

Your “promo pricing” might be hurting you more than helping, and no one’s measuring the impact.

Your “promo pricing” might be hurting you more than helping — and no one’s measuring the impact.

Your “promo pricing” might be hurting you more than helping, and no one’s measuring the impact.

Why Legacy Tools Don’t Catch Them

Why Legacy Tools Don’t Catch Them

02

Feed engines just push pricing, they don’t understand it.

Feed engines just push pricing — they don’t understand it.

Feed engines just push pricing, they don’t understand it.

Manual spreadsheets can’t flag or margin leakage in real-time as you cannot keep up in manual mode making margin assumption errors.

Manual spreadsheets can’t flag or margin leakage in real-time as you cannot keep up in manual mode making margin assumption errors

Manual spreadsheets can’t flag or margin leakage in real-time as you cannot keep up in manual mode making margin assumption errors.

Price decay models helping to make the right decision for cross-competitor comparison on pricing floor and pricing strategy

Price decay models helping to make the right decision for cross-competitor comparison on pricing floor and pricing strategy

There's no unified logic, no awareness of your real goals (profitability, velocity, Buy Box control across channels).

There's no unified logic — no awareness of your real goals (profitability, velocity, Buy Box control across channels).

There's no unified logic, no awareness of your real goals (profitability, velocity, Buy Box control across channels).

How Gierd Surfaces and Resolves Them

How Gierd Surfaces and Resolves Them

03

Gierd’s Real-Time Pricing Engine ingests SKU-level data, competitive benchmarks, and your own strategy rules, then sets optimized prices instantly, everywhere.

Gierd’s Real-Time Pricing Engine ingests SKU-level data, competitive benchmarks, and your own strategy rules — then sets optimized prices instantly, everywhere.

Gierd’s Real-Time Pricing Engine ingests SKU-level data, competitive benchmarks, and your own strategy rules, then sets optimized prices instantly, everywhere.

Built for brands tired of “set it and forget it” tools, Gierd’s Pricing Orchestrator continuously calibrates based on actual market data, competitor trends, and your strategic goals.

Built for brands tired of “set it and forget it” tools, Gierd’s Pricing Orchestrator continuously calibrates based on actual market data, competitor trends, and your strategic goals.

Variance detection with automated meta-categorization

Gierd’s pricing core:

Simulates pricing outcomes across SKUs, categories, and channels

Variance detection with automated meta-categorization

Every transaction. Every discrepancy. Fully auditable.

Provides price history and real-time performance tracking tied to sales, margin, and Buy Box win rate

Every transaction. Every discrepancy. Fully auditable.

Gierd’s pricing core:

Gierd’s pricing core:

Simulates pricing outcomes across SKUs, categories, and channels

Gierd’s Real-Time Pricing Engine ingests SKU-level data, competitive benchmarks, and your own strategy rules — then sets optimized prices instantly, everywhere.

Simulates pricing outcomes across SKUs, categories, and channels

Provides price history and real-time performance tracking tied to sales, margin, and Buy Box win rate

Built for brands tired of “set it and forget it” tools, Gierd’s Pricing Orchestrator continuously calibrates based on actual market data, competitor trends, and your strategic goals.

Provides price history and real-time performance tracking tied to sales, margin, and Buy Box win rate

3 most popular features in Pricing Core

3 most popular features in Pricing Core

Automated Pricing Optimization

Gierd’s dynamic engine ingests your rules, data, and goals to orchestrate optimal prices across channels — continuously and intelligently.

Transparent Pricing Intelligence

Visualize your price change history alongside strategy signals — see exactly why prices moved (Buy Box wins, mover status, etc.) and how your min/max/target settings evolved over time.

Price Decay Detection & Floor Strategy

Detect when pricing floors are too aggressive — or outpaced by competitors. Gierd’s price decay models surface margin risk early through cross-competitor comparisons, guiding smarter liquidation and pricing decisions before losses compound.

Frequently asked questions

Frequently asked questions

Frequently asked questions

How do I know my current pricing strategy is actually working?

You likely don’t, not with full certainty. Most teams rely on lagging reports, incomplete competitor data, or basic feed engine outputs. Gierd’s Pricing Core gives you real-time clarity on pricing performance across SKUs, channels, and campaigns from profitability to Buy Box win rates, so you're never guessing.

How do I know my current pricing strategy is actually working?

You likely don’t, not with full certainty. Most teams rely on lagging reports, incomplete competitor data, or basic feed engine outputs. Gierd’s Pricing Core gives you real-time clarity on pricing performance across SKUs, channels, and campaigns from profitability to Buy Box win rates, so you're never guessing.

How do I know my current pricing strategy is actually working?

You likely don’t, not with full certainty. Most teams rely on lagging reports, incomplete competitor data, or basic feed engine outputs. Gierd’s Pricing Core gives you real-time clarity on pricing performance across SKUs, channels, and campaigns from profitability to Buy Box win rates, so you're never guessing.

How do I know my current pricing strategy is actually working?

You likely don’t, not with full certainty. Most teams rely on lagging reports, incomplete competitor data, or basic feed engine outputs. Gierd’s Pricing Core gives you real-time clarity on pricing performance across SKUs, channels, and campaigns from profitability to Buy Box win rates, so you're never guessing.

Can Gierd prevent pricing violations before they happen?

Yes. Gierd’s Operator approach continuously checks your pricing logic against channel-specific rules (Amazon, Walmart, Backmarket, etc.) and alerts you to potential violations before listings go live. It’s prevention, not post-mortem with full override visibility and audit logs.

Can Gierd prevent pricing violations before they happen?

Yes. Gierd’s Operator approach continuously checks your pricing logic against channel-specific rules (Amazon, Walmart, Backmarket, etc.) and alerts you to potential violations before listings go live. It’s prevention, not post-mortem with full override visibility and audit logs.

Can Gierd prevent pricing violations before they happen?

Yes. Gierd’s Operator approach continuously checks your pricing logic against channel-specific rules (Amazon, Walmart, Backmarket, etc.) and alerts you to potential violations before listings go live. It’s prevention, not post-mortem with full override visibility and audit logs.

Can Gierd prevent pricing violations before they happen?

Yes. Gierd’s Operator approach continuously checks your pricing logic against channel-specific rules (Amazon, Walmart, Backmarket, etc.) and alerts you to potential violations before listings go live. It’s prevention, not post-mortem with full override visibility and audit logs.

What if I need to override prices manually for a promotion?

You’re in control. Gierd supports time-limited overrides by SKU, category, or channel — with built-in conflict detection and real-time impact forecasting. Whether it’s a flash sale or a strategic test, you get both agility and guardrails.

What if I need to override prices manually for a promotion?

You’re in control. Gierd supports time-limited overrides by SKU, category, or channel — with built-in conflict detection and real-time impact forecasting. Whether it’s a flash sale or a strategic test, you get both agility and guardrails.

What if I need to override prices manually for a promotion?

You’re in control. Gierd supports time-limited overrides by SKU, category, or channel — with built-in conflict detection and real-time impact forecasting. Whether it’s a flash sale or a strategic test, you get both agility and guardrails.

What if I need to override prices manually for a promotion?

You’re in control. Gierd supports time-limited overrides by SKU, category, or channel — with built-in conflict detection and real-time impact forecasting. Whether it’s a flash sale or a strategic test, you get both agility and guardrails.

Can this adapt to our brand’s unique strategy — or is it just another black-box algorithm?

Gierd is not a black box. Your rules, your goals, your logic, codified, scaled, and monitored. You define margin floors, velocity targets, channel preferences, and cost layers. Gierd simply turns those into dynamic, responsive pricing actions with full visibility.

Can this adapt to our brand’s unique strategy — or is it just another black-box algorithm?

Gierd is not a black box. Your rules, your goals, your logic, codified, scaled, and monitored. You define margin floors, velocity targets, channel preferences, and cost layers. Gierd simply turns those into dynamic, responsive pricing actions with full visibility.

Can this adapt to our brand’s unique strategy — or is it just another black-box algorithm?

Gierd is not a black box. Your rules, your goals, your logic, codified, scaled, and monitored. You define margin floors, velocity targets, channel preferences, and cost layers. Gierd simply turns those into dynamic, responsive pricing actions with full visibility.

Can this adapt to our brand’s unique strategy — or is it just another black-box algorithm?

Gierd is not a black box. Your rules, your goals, your logic, codified, scaled, and monitored. You define margin floors, velocity targets, channel preferences, and cost layers. Gierd simply turns those into dynamic, responsive pricing actions with full visibility.

How does the pricing engine actually impact our bottom line?

More margin. More Buy Box wins. Less rework. One Gierd customer cut pricing violations by 40%, improved Buy Box presence by 21%, and recovered $500K+ in margin from better override governance and real-time anomaly alerts. Pricing isn’t just a lever, it’s a multiplier.

How does the pricing engine actually impact our bottom line?

More margin. More Buy Box wins. Less rework. One Gierd customer cut pricing violations by 40%, improved Buy Box presence by 21%, and recovered $500K+ in margin from better override governance and real-time anomaly alerts. Pricing isn’t just a lever, it’s a multiplier.

How does the pricing engine actually impact our bottom line?

More margin. More Buy Box wins. Less rework. One Gierd customer cut pricing violations by 40%, improved Buy Box presence by 21%, and recovered $500K+ in margin from better override governance and real-time anomaly alerts. Pricing isn’t just a lever, it’s a multiplier.

How does the pricing engine actually impact our bottom line?

More margin. More Buy Box wins. Less rework. One Gierd customer cut pricing violations by 40%, improved Buy Box presence by 21%, and recovered $500K+ in margin from better override governance and real-time anomaly alerts. Pricing isn’t just a lever, it’s a multiplier.

Reveal Your Pricing Execution Blind Spots

Reveal Your Pricing Execution Blind Spots

Reveal Your Pricing Execution Blind Spots

You’ve scaled into marketplaces. Now scale your pricing operations with clarity and control.

You’ve scaled into marketplaces. Now scale your pricing operations with clarity and control.

You’ve scaled into marketplaces. Now scale your pricing strategy.